There are many different cannabis events and expositions that take place all across the nation, but mostly in states where cannabis has been legalized. It is not easy to keep track of all of the cannabis camp retreats, ad cannabis dinners as well as yoga and cannabis gatherings. We have put together a list of the best past and future cannabis events of the year 2018, so you know which ones to make it to next year. ...
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Want to Become A Cannabis Marketing Genius? Here’s How
There are now 28 states that have already legalized cannabis in some way, making it easier for you to become a cannabis marketing genius if you wanted to get into the industry. Many cannabis companies are in demand of people who have marketing and advertising skills and so this is where you can make your mark in an industry that is new and potentially profitable. ...
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Build Your Cannabis Brand: An Interview with Budd Branding
In the rapidly growing and increasingly competitive cannabis industry, effective branding can be everything. It can literally mean the difference between success and failure. ...
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Cannabis Marketing Strategies for Retailers
As the cannabis industry continues to mature and grow more sophisticated, the level of competition among retailers rises. Cannabis businesses that underestimate this fact may be in for a surprise. Now more than ever, impeccable branding and solid business and marketing plans are vital for market success. Cannabis is so much more than a product—it’s a culture and a lifestyle. Cannabis is also medicine that benefits an untold number of Americans every day, and cannabis jobs put food on the table for a growing number of families. ...
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How to Market and Advertise a Cannabis Business
In every cannabis business, marketing and advertising must be effective to succeed and grow the business. This is especially true if the business is new. With cannabis growth experiencing a high level of increase, there are tons of new businesses coming onboard. The influx has made it had for the new marijuana business owner to navigate the cannabis market with so much competition. In addition, there are several advertising limitations coming from state legislators on the new cannabis business owner. Also, the national awareness is difficult to build because of those state and federal limitations as it relates to the marijuana laws. The goal is to attract enough attention by a targeted audience. This is the same scenario in all businesses and in every market. Let's look at some of the ...
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