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Choosing the right marijuana hashtags can drive your reach and engagement. However, using the wrong ones can earn you spam followers, get you punished by the platform’s algorithm, or worse, get your account shut down.

To use cannabis hashtags effectively, you must understand the different types of hashtags, the amount you can use per post, and how to find new ones to use for your content. Here is our guide on the top 10 marijuana hashtags for social media.

Top 10 Marijuana Hashtags for Social Media

Selecting the best marijuana hashtags for you requires frequent research of popular and relevant hashtags used by your target audience. The following hashtags are some of the most used, with millions of searchable posts per hashtags.

While these may be some of the most frequently used cannabis hashtags, you would have to compete with millions of other posts with the same hashtag. Instead, we recommend using these hashtags to find other, more relevant hashtags that are more specific to your brand.

Here are the top 10 cannabis hashtags to use and research for your social media strategy.

1. #cannabiscommunity

2. #420

3. #cannabisculture

4. #medicalmarijuana

5. #maryjane

6. #weedlife

7. #cbd

8. #weedstagram

9. #highsociety

10. #mmj

Popular hashtags vary by social media platform. For best results, find niche hashtags that relate to your brand instead of only using popular hashtags.

How to Use Hashtags for Social Media

Every social media network requires different strategies. Here are some tips and tricks to help you use hashtags for social media.


Use 1-2 hashtags in your Facebook post or in the comments. Hashtags can also be used to categorize content in private groups. Search for hashtags on Facebook’s search bar.


Use 5-10 hashtags after your caption, in the comments section, in the Instagram bio, or in your Instagram Stories, although Stories are not included on hashtag pages. Search for hashtags on Instagram’s Explore section. 

Follow hashtags to see all posts tagged with the hashtag. Instagram’s Business account allows you to see your impressions from the hashtags you use.


Use 1-2 hashtags anywhere in a tweet, tweet reply, Twitter bio, and retweet comment. Look for new hashtags on Twitter’s search bar.


Use 2-3 hashtags in the video title or video description. Click on hyperlinked hashtags to search for other videos with the same hashtag.


Use 2-5 hashtags in Pin descriptions. In the mobile version, Pinterest offers hashtag suggestions when making a Pin.


Use 1-2 hashtags in your posts. Search hashtags using LinkedIn’s search bar. LinkedIn will offer hashtag suggestions as you type.

Avoid Using Banned Hashtags

Instagram is notorious for shutting down cannabis-related accounts for violating their terms of service. Certain hashtags are banned and hidden to prevent the spread of information about cannabis, a federally illegal substance.

Hashtags with the words “cannabis” or “marijuana” are more likely to get banned or hidden and trigger penalties and account shutdowns from platform administrators. Using the wrong hashtags can make you lose all followers and content.

How to Find the Best Weed Hashtags for Your Brand

Hashtag research is essential to the effectiveness of your social media strategy. Here are some tips to help you find the best cannabis hashtags that will increase reach and engagement.

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Research the Competition

Competitive hashtag research allows you to find new hashtags, know which ones work, and determine which ones to avoid. You don’t have to copy the same weed hashtags but can use them as inspiration for creating a relevant set for your social media posts.

Identify What Hashtags Your Followers Are Using

Researching what hashtags your followers use is one of the best ways of finding relevant hashtags for your cannabis brand. For example, Instagram’s mobile app allows you to perform a hashtag search and show you if anyone you follow follows the hashtag.

Use Branded Hashtags

Creating your own branded hashtag may not initially increase reach but is a great way to create user-generated content. Promote awareness of the hashtag via your bio, captions, stories, and contests/giveaways. Follow the hashtag to find posts you can reshare.

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Fred Hernandez - Cannabis industry expert writer
Fred Hernandez

Fred Hernandez is a highly accomplished and versatile writer, boasting an extensive background in the cannabis industry. With an in-depth understanding of various sectors including cultivators, processors, retailers, and brands, Fred's expertise spans across the entire cannabis landscape. As a prominent contributor to CTU, he consistently delivers insightful articles exploring the latest developments, news, and regulations shaping the cannabis industry. Whether it's delving into the intricacies of cannabis products, cannabis strain reviews, or providing comprehensive analyses of cannabis laws, or sharing expert insights on cannabis cultivation techniques, Fred's wealth of knowledge positions him as an invaluable writer and educator for all cannabis-related subjects.

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